Trying to grow yournonprofit’s
SEO for Nonprofits. Expand the reach of your nonprofit organization with Search Engine Optimization.
What is SEO?
SEO stands for Search Engine Optimization, which is the work of getting your webpages healthy so that they appear higher up in search engine results. SEO refers to organic (non-paid) results.
Why do the pages appear in the order that they do when you search in Google? Google has an algorithm which ranks pages according to certain criteria. We have a fantastic team of SEO experts with over a decade of experience equipped to handle whatever the Google algorithm dishes out. SEO is important for nonprofits because ranking in Google gets your mission out there and brings in more donations.
There are multiple “on-page” factors that influence your website’s SEO health. Many of the technical aspects of SEO are covered by building a site on WordPress combined with SEO plugins. Other important factors include your site structure, speed and quality of your onsite content. Off-site SEO refers to actions taken off of your nonprofit’s website to improve your SEO. Important aspects of off-site SEO include backlinking and social media strategy.
Our approach to SEO for Nonprofits
We begin all of our projects with an SEO audit followed by in-depth keyword research and competitive analysis. We use all of this to create a comprehensive SEO strategy for your nonprofit. Our dedication and years of experience makes us best positioned to help increase your website’s visibility.
DISCOVERY
Our initial phase involves research and planning to ensure that you are set up for success through an SEO audit, keyword research, and competitive keywords analysis.
ON-SITE OPTIMIZATION
We adjust your website content as well as the more technical aspects of your site such as canonical tags, meta information and internal links.
OFF-SITE SEO
How We Help Nonprofits!
Our goal is to spread your nonprofit’s mission by moving your website up in search results. Let us help you make your nonprofit more visible online!
Pricing Plan
Are you interested in Google Ads? Find the plan that’s right for you.
Starter
- Regional or National Campaigns
- Initial Account Setup or Existing Account Audit
- Initial Landing Page Consultation with Recommendations
- Keyword Research and/or Analysis for up to 100 keywords
- SEM Management and Optimization for Grant Retention
- Account Management Support
- Monthly Account Health Check Point
- Monthly Performance Report
- Maintenance of up to 3 Active Campaigns per month, adding up to 3 Ad Groups with 2 Ads per group each month
- Complete Grant Application Process (given Google’s basic eligibility criteria; read more at https://www.google.com/grants/eligibility/)
Premium
- Multilingual National or International Campaigns (Spanish, French)
- Initial Account Setup or Existing Account Audit
- Initial Landing Page Consultation with Recommendations
- Keyword Research and/or Analysis for more than 200 keywords
- Dedicated SEM Account Manager
- SEM Management and Optimization for Grant Retention
- Google Tag Manager and Google Analytics Dual Implementation (Up to 5 Tags)
- Marketing Science, including split testing and A/B testing
- Content Advisor (copywriting not included)
- Access to an Interactive Data Dashboard
- Monthly Account Planning (Conversion tracking, Data Analysis)
- Monthly Account Health Check Point
- Monthly Performance Call + Report
- Micro-site Management (Up to 4, pending Google’s policy)
- Retargeting Campaigns, including audience creation and management
- Complete Grant Application Process (given Google’s basic eligibility criteria; read more at https://www.google.com/grants/eligibility/)
- PLUS Facebook/Instagram Consultation (one-time Business Manager audit)
General Conditions
No refunds upon cancellation of subscription. All cancellations of the monthly plan during the first six (6) months of the subscription will be subject to a cancellation fee of six (6) months of monthly fees less the number of months already paid.
FAQ
Have Any Question
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