SEO stands for Search Engine Optimization, which is the work of getting your webpages healthy so that they appear higher up in search engine results. SEO refers to organic (non-paid) results.
Why do the pages appear in the order that they do when you search in Google? Google has an algorithm which ranks pages according to certain criteria. We have a fantastic team of SEO experts with over a decade of experience equipped to handle whatever the Google algorithm dishes out. SEO is important for nonprofits because ranking in Google gets your mission out there and brings in more donations.
There are multiple “on-page” factors that influence your website’s SEO health. Many of the technical aspects of SEO are covered by building a site on WordPress combined with SEO plugins. Other important factors include your site structure, speed and quality of your onsite content. Off-site SEO refers to actions taken off of your nonprofit’s website to improve your SEO. Important aspects of off-site SEO include backlinking and social media strategy.
We begin all of our projects with an SEO audit followed by in-depth keyword research and competitive analysis. We use all of this to create a comprehensive SEO strategy for your nonprofit. Our dedication and years of experience makes us best positioned to help increase your website’s visibility.
Our initial phase involves research and planning to ensure that you are set up for success through an SEO audit, keyword research, and competitive keywords analysis.
We adjust your website content as well as the more technical aspects of your site such as canonical tags, meta information and internal links.
We remain actively involved and continue reviewing and tweaking your SEO strategy to ensure the best possible result through continuous monitoring and monthly reports.
Our goal is to spread your nonprofit’s mission by moving your website up in search results. Let us help you make your nonprofit more visible online!
We do a complete audit of your site’s pages and use it to craft your strategy.
We will compile a list of keywords perfectly tailored to raise your search results ranking.
We review keyword competition and analyze leading organizations of a similar size to ensure that you are on par.
We will optimize your webpages so that your nonprofit is the best result out there.
We will continue actively conducting research and implementing strategies off-site for optimal results.
We will compile a monthly report and engage in active account monitoring.
No refunds upon cancellation of subscription. All cancellations of the monthly plan during the first six (6) months of the subscription will be subject to a cancellation fee of six (6) months of monthly fees less the number of months already paid.